Lacking a website is equivalent to not existing in today’s digitalized world.
It’s the ultimate gateway for potential clients who want to learn more about a brand and its products or services.

It provides the credibility and trust needed before making a purchasing decision.

Beyond being just a virtual business card containing basic information such as location, social media links, or email, a website should function as an automated sales assistant, leveraging the World Wide Web to increase conversions.

Your site must be designed to perform strategic commercial actions such as responding to inquiries, facilitating contact, showcasing relevant products, and improving the Customer Satisfaction Index (CSAT), among others.

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We analyze your website through 4 key dimensions

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Usability
We evaluate how easy and comfortable it is for users to interact with your site.
This includes identifying broken links, excessive load times (desktop and mobile), unclear menus, or other navigation issues.
Correcting these problems enhances the user experience.
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Conversion
We analyze your site’s conversion assets — CTAs (Call to Actions), landing pages, and thank-you pages — which are essential elements that allow interested users to request more information about your products or services.
Optimizing these elements is fundamental to strengthening your commercial process.
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Technology
We assess whether your website uses the right technologies for proper technical performance and alignment with your data strategy and information gathering goals.
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Integration
We evaluate the integration of your site with other platforms in the buying process, especially your CRM system.

Web development technology

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CMS: HubSpot COS
Web server: Amazon
Database: MySQL
Programming languages: HTML5, CSS3, JavaScript, jQuery
Server-side: HubL / Java / Python
Integration: Transactional web services

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CMS: WordPress
Web server: Rackspace CloudSites
Database: MySQL
Programming languages: HTML5, CSS3, JavaScript, jQuery
Server-side: PHP

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CMS: Wordpress
Servidor web: Rackspace CloudSites
Base de datos: MySQL
Programación: HTML5, CSS3, Javascript y jQuery
Server side: PHP

Apps – Mobile Applications

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Usability

We measure how easy and intuitive it is for users to interact with the application.
We identify broken links, slow load times (desktop and mobile), unclear menus, and other usability issues.
Fixing these issues enhances the user’s overall experience.

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Value proposition

The application must fulfill a specific function and provide value both to the user and to the company’s commercial relationship.

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Integration

We analyze how the app integrates with other systems involved in the purchase process — particularly CRM platforms.

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Technology

We evaluate whether the app uses the proper technologies for optimal technical performance and alignment with your data and analytics strategy.

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